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How to Build a WordPress Multisite Network for E-commerce Businesses

Introduction to WordPress Multisite Network

WordPress Multisite Network is a powerful feature that allows you to manage multiple websites from a single WordPress installation. This can be an excellent solution for e-commerce businesses that want to create a network of online stores, or those who want to offer website creation services to their clients.

In this article, we will explore the benefits of building a WordPress Multisite Network for e-commerce businesses and guide you through the process of setting up your network.

Benefits of a WordPress Multisite Network for E-commerce Businesses

Before diving into the setup process, let’s take a look at some of the benefits of running a WordPress Multisite Network for your e-commerce business:

1. Centralized Management: With a Multisite Network, you can manage all of your websites from a single dashboard. This makes it easier to keep track of updates, plugins, and themes across multiple sites, saving you time and effort.

2. Shared Plugins and Themes: All of the websites on your network can share the same plugins and themes, which means you only need to install and update them once. This can save you time and help to ensure consistency across your sites.

3. Single Sign-On: Users can access all of the websites on your network using a single set of login credentials. This can be beneficial for both your customers and your team members, as they won’t need to remember multiple usernames and passwords.

4. Scalability: As your e-commerce business grows, you can easily add new websites to your network without having to create a new WordPress installation. This can save you time and resources in the long run.

Now that we’ve covered the benefits of a WordPress Multisite Network for e-commerce businesses, let’s move on to the setup process.

Setting Up a WordPress Multisite Network

The first step in setting up a WordPress Multisite Network is to ensure that your existing WordPress installation meets the necessary requirements. To enable the Multisite Network feature, you need to have a WordPress installation running on a self-hosted server with a custom domain.

Once you’ve confirmed that your WordPress installation meets these requirements, you can follow these steps to set up your network:

Step 1: Enable the Multisite Network Feature

To enable the Multisite Network feature, you’ll need to edit your WordPress installation’s wp-config.php file. You can access this file using an FTP client or through your web hosting control panel’s file manager.

Open the wp-config.php file and look for the line that says:

/* That's all, stop editing! Happy blogging. */

Above this line, add the following code:

define( 'WP_ALLOW_MULTISITE', true );

Save the changes to your wp-config.php file and close it. Now, log in to your WordPress dashboard, and you should see a new “Network Setup” option in the “Tools” menu.

Step 2: Configure Your Network

Click on the “Network Setup” option in your WordPress dashboard, and you’ll be taken to a setup screen that will guide you through the process of configuring your Multisite Network.

Here, you can choose whether you want your network’s sites to use subdomains or subdirectories. Subdomains (e.g., site1.example.com) can be more suitable for larger networks, while subdirectories (e.g., example.com/site1) can be easier to set up.

After choosing your preferred option, fill in the network details, including the network name and admin email address. Click “Install” to proceed.

Step 3: Update Your WordPress Configuration

Once the network installation is complete, you’ll be prompted to update your wp-config.php and .htaccess files. Follow the instructions provided on the screen to make these updates.

If you’re not sure how to edit these files, you can refer back to the instructions in Step 1 for accessing your wp-config.php file. The .htaccess file can typically be found in the same directory as your wp-config.php file.

After you’ve made the necessary updates to your configuration files, log in to your WordPress dashboard again. You should now see a new “My Sites” menu item, indicating that your Multisite Network has been successfully set up.

Configuring Your E-commerce Multisite Network

Now that your WordPress Multisite Network is up and running, you can start configuring your network for e-commerce:

Step 1: Choose an E-commerce Plugin

To run an e-commerce network, you’ll need to choose a plugin that supports Multisite functionality. Some popular options include WooCommerce, Easy Digital Downloads, and WP eCommerce.

After choosing your preferred e-commerce plugin, install and activate it on your network. You can do this by going to “My Sites” > “Network Admin” > “Plugins” in your WordPress dashboard. This will enable the plugin for all websites on your network.

Step 2: Set Up Your Online Stores

With your e-commerce plugin installed, you can now create and configure your online stores. To do this, go to “My Sites” > “Network Admin” > “Sites” in your WordPress dashboard and click “Add New” to create a new website.

From here, you can customize each website’s theme, plugins, and settings to create a unique online store for each of your e-commerce businesses.

Step 3: Configure Payment Gateways and Shipping Options

Your e-commerce plugin will likely include options for configuring payment gateways and shipping methods. Be sure to set up these options for each of your online stores to ensure a smooth shopping experience for your customers.


Building a WordPress Multisite Network for your e-commerce business can save you time, effort, and resources in the long run. By following the steps outlined in this article, you can create an efficient and scalable network of online stores that can help your e-commerce business grow and succeed.

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