Typek – Omnibus
Omnibus for WooCommerce – EU Lowest Price Indication Directive Plugin
Introducing the Omnibus for WooCommerce – Lowest Price Indication Plugin
Easy to use
Fast installation
Works with WooCommerce
Automatic lowest price from the last 30 days.
The EU Omnibus Directive introduced new requirements in e-commerce aimed at ensuring price transparency and protecting consumers from unfair practices. A key requirement is the obligation to inform about the lowest price of a product within the last 30 days before a price reduction.
With the WooCommerce Omnibus plugin, online store owners can easily adapt to the new regulations while building customer trust and improving their brand image.
Key Features of the WooCommerce Omnibus Plugin
Automatic Lowest Price Tracking
The implementation of the innovative WooCommerce Omnibus plugin significantly simplifies the price management process in your online store. The primary function of this tool is automatic price monitoring for every product in your catalog, ensuring a comprehensive and transparent purchasing process.
Price monitoring and management
The plugin works continuously, analyzing and recording any price changes for products. The collected data is stored as a price history, allowing for precise trend tracking and immediate identification of even the smallest changes. By analyzing data from the past 30 days, the plugin guarantees that the lowest price during this period is always accurately displayed on the product page. This is especially important during promotional and holiday sales periods.
Elimination of manual management
One of the main advantages of the plugin is the elimination of the need for manual management of price data by the store administrator. This minimizes the time spent on operational aspects of running an online store. Automating this process reduces the risk of errors and enhances customer satisfaction by providing them with reliable information about purchase costs.
Efficiency and compliance
The plugin’s compliance with the Omnibus Directive ensures that the store not only meets its informational obligations but also becomes more credible in the eyes of customers. Transparency in pricing builds consumer trust, which, in the long term, translates into increased loyalty and a positive store reputation.
Using WooCommerce Omnibus is a step toward modernity, allowing effective management of an online store in line with the latest market and legal standards. Automation, reduced manual interventions, and transparency in price offers are key benefits appreciated by every e-commerce owner.
WooCommerce – Compliance with the Omnibus Directive
The Omnibus Directive, introduced by the European Union, imposes new requirements for price transparency in online stores. Its main goal is to counteract unfair pricing practices, such as fake discounts that mislead consumers. To maintain high ethical standards and gain customer trust, online stores must comply with these new legal requirements.
Adopting the directive means a legal obligation to present the lowest price of a product from the past 30 days before a promotion. The WooCommerce Omnibus plugin is the perfect solution, automating this process and eliminating the need for manual price tracking and updates. Thanks to this tool, every price reduction is transparently displayed, further strengthening your store’s credibility in the eyes of customers.
Analyzing price data is now effortless, saving time and resources. Additionally, using this technology helps avoid misunderstandings and ensures clear communication with customers, which is crucial in building long-term relationships based on trust and transparency.
Unit Pricing
The directive requires that the selling price and the unit price of a product be clearly displayed. The unit price refers to the cost per standard unit of measurement (e.g., per kilogram, liter, or meter). This enables consumers to compare the prices of products effectively, regardless of packaging size or brand.
Dual Pricing
- If a business decides to use a promotional price or a discounted price for a limited period, both the original price and the promotional price must be displayed. This allows consumers to understand the savings they can achieve through the promotional offer.
- Inclusive Pricing: All prices displayed must be inclusive of any taxes, such as VAT, or additional charges. This ensures that consumers have a clear understanding of the total cost of a product or service.
Inclusive Pricing
All prices displayed must be inclusive of any taxes, such as VAT, or additional charges. This ensures that consumers have a clear understanding of the total cost of a product or service.
Currency Indication
Prices must be displayed in the local currency of the country where the product or service is being sold. This helps consumers understand the pricing in their familiar currency.
Clear and Unambiguous Information
The directive emphasizes that all price indications should be unambiguous, easily identifiable, and clearly legible. Businesses should avoid using any misleading or confusing tactics that could deceive or confuse consumers.
Benefits of Typek: The Omnibus Plugin for WooCommerce
In today’s dynamic e-commerce landscape, ensuring price transparency and trust has become a key component in building lasting customer relationships. The Omnibus Plugin for WooCommerce – Lowest Price Indication from the Last 30 Days is not just a tool for compliance with the EU Price Indication Directive but also a powerful ally in optimizing your store’s pricing strategy.
Compliance Assurance
Ensures your WooCommerce store is compliant with the EU Price Indication Directive, avoiding potential legal issues and fines.
Competitive Advantage
ives your store a competitive edge by highlighting price fairness and transparency, setting you apart from competitors who might not provide such clear pricing information.
Time and Resource Efficiency
Reduces the manual workload of monitoring and updating pricing information, freeing up time and resources that can be invested elsewhere in your business.
Enhanced Transparency
Automatically displays the lowest price of a product over the past 30 days, providing your customers with transparent and trustworthy pricing information.
Seamless Integration
Designed to work effortlessly with WooCommerce, ensuring a smooth integration into your existing store setup without the need for complex configurations.
Market Responsiveness
The plugin’s ability to automatically adjust displayed prices based on the lowest historical price ensures your pricing strategy remains responsive to market changes and consumer expectations.
Improved Customer Trust
By showing the historical lowest price, it builds customer trust and confidence in your pricing strategy, potentially leading to higher conversion rates.
Customization Flexibility
Offers customizable display options and messaging, allowing you to align the lowest price information with your store’s branding and customer communication strategy.
Enhanced Shopping Experience
mproves the overall shopping experience by providing clear and concise pricing information, helping customers make informed purchasing decisions.
Typek Omnibus for WooCommerce – Lowest Price Indication Plugin
The Typek Omnibus for WooCommerce – Lowest Price Indication Plugin is designed to help businesses comply with the EU Price Indication Directive by providing transparent and accurate pricing information to consumers. By automatically displaying the lowest price of a product over the past 30 days, this plugin empowers your customers to make informed decisions and ensures that your WooCommerce store meets the requirements of this important legislation.
Personalization of Information display
The WooCommerce Omnibus plugin gives you full control over how and where information about the lowest price is presented in your online store. This way, you not only comply with the Omnibus Directive but also integrate this information in a way that best suits your website’s aesthetics and functionality.
Customizing the Appearance of Information
You can freely adjust the appearance of the lowest price information to match the rest of your store. Various options allow you to change the font, color, and size of the text, making this crucial information more readable and attention-grabbing for customers. Appearance customization can also be tailored to seasonal changes in your store, such as holiday or summer sales.
Strategic Placement of Information
Ensure that information about the lowest price is displayed where it makes the most sense and will be most useful for your customers. You can decide where exactly to place this information, choosing from several key areas in your store:
- Product Page: Displaying information directly on the product page helps customers quickly assess past prices. This is an ideal location for customers comparing prices and deciding whether to make a purchase.
- Category Page: Showing the lowest price at the category level can influence customers’ purchase decisions before they even reach a specific product. It’s a great way to highlight promotions compared to competitors.
- Cart and Checkout: Displaying the lowest price in the cart and during checkout reminds shoppers of the value of the offer, reducing cart abandonment rates.
With these flexible options, WooCommerce Omnibus helps you not only meet legal requirements but also use the lowest price information as a marketing tool to support your sales strategy and build customer trust in your store.
Simple interface and easy configuration
The WooCommerce Omnibus plugin is designed for users who do not have advanced technical knowledge. This allows you to quickly and effortlessly configure all necessary settings to comply with the Omnibus Directive.
An intuitive admin panel enables you to instantly set the plugin parameters, such as indicating the period for which the lowest price applies. You don’t need to be a tech expert or programmer to effectively use all the plugin’s features. The simple layout of the panel ensures full control over the information displayed in your store.
Additionally, the plugin allows customization of the messages visible to customers. You can easily adjust the content and style of the messages to align with your brand’s visual identity. This ensures that the lowest price information not only complies with legal requirements but also harmoniously blends with the aesthetics and tone of your store.
To simplify the start-up process, the plugin offers documentation and guides that walk you step-by-step through the configuration process. Whether you’re a novice user or an experienced store administrator, WooCommerce Omnibus provides the tools to seamlessly and effectively manage price information.
The benefits of the plugin’s ease of use are invaluable—you save time, avoid complicated integrations, and remain compliant with legal regulations. All of this translates into a better shopping experience for your customers and enhances the professionalism of your online store.
Price display options in WooCommerce omnibus
The WooCommerce Omnibus plugin offers advanced options for customizing how price information is presented in your store. This makes it easier to meet EU transparency requirements and build customer trust in your store.
Visibility Settings for Lowest Price Information
One of the plugin’s key features is the flexibility to display lowest price information only for discounted products or for all products in your store. This solution allows for a more transparent presentation of the offer, highlighting the value of current promotions and preventing customer doubts about the fairness of price reductions.
Setting the Period for Price Calculation
WooCommerce Omnibus also allows precise configuration of the period used for calculating the lowest price. By default, in line with the directive, the lowest price analysis should cover at least the last 30 days. However, with this plugin, you have the option to adjust this period to meet your business needs, which is particularly useful for longer marketing campaigns or analyzing seasonal price changes.
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